According to Simon Rogerson, the best companies are those that work hard to build strong relationships with their customers. But so many companies get it wrong.
That’s a big problem when it comes to the industries people rely on for the things that matter most. In fact, according to Simon Rogerson, some companies behave so badly that if they were people, you wouldn’t be friends with them. That has created huge opportunities for Octopus, which has built a group of companies that believes in behaving better.
Businesses shouldn’t get away with treating their customers badly.